The caption reads:
“What was conceived as a statement on today’s internet culture and its treatment of women has gone terribly wrong. We at LPA were so honored when Lena Dunham agreed to work with us on this capsule collection and, most importantly, thrilled at the exposure our work would give to such a serious issue. We coordinated each aspect of the collection itself, to the chosen quotes to the design. We were proud of our final product, the conversation it would start and – most importantly – the direct effect it would have on such an impactful charity in ‘Girls Write Now’.
“Where we faltered was not intention, sincerity or conception, but in my own lack of communication that lead to how the collection was portrayed on Revolve.com and the pre-mature release of the e-commerce imagery, a day prior to launch. We were planning to launch with an image of Lena in the sweatshirt along with our statement and explanation. I cannot apologize enough to my good friend Lena, and others, to all of LPA’s fans. We work hard to make the right choices every day, understanding the platform and the opportunity that we are lucky enough to have, and we are so sorry to have let you all down.
“We know the quotes within the collaboration were shocking, which was entirely the point. To spotlight how we’ve normalized the way we bully and speak negatively to one another via the internet. Given this controversy, we support Revolve.com and join them in their removal of the collection from our site. We are also proud to make our own donation to ‘Girls Write Now’ – in honor to their commitment to this admirable cause.”
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